
OX-Commerce webshop
Eurotrade
Eurotrade: New webshop with Microsoft Dynamics integration
Eurotrade AG has been a leading wholesaler for over 40 years, specializing in professional hoof care. Thanks to decades of experience, the company understands the needs of farriers, veterinarians, and grooms, offering a comprehensive range of horseshoes, nails, tools, hoof protection, soles, clothing, and feed supplements. Eurotrade exclusively distributes top-quality products from renowned manufacturers and goes far beyond the standard with its own innovative solutions.
Challenge: Digitization and webshop optimization
To meet increasing customer demands, Eurotrade needed a comprehensive eCommerce solution for B2B and B2C that was integrated with Microsoft Dynamics 356 Business Central. The goal was to develop a modern online shop that showcases the entire product range, offers intuitive operation, and enables efficient order processing. Furthermore, the solution was to include regular SEO optimizations to sustainably improve visibility and reach.

Solution: Webshop with Microsoft Dynamics integration for optimal user-friendliness
The introduction of a technically advanced online shop with full Navision integration has created a solution that works ideally for both business customers and end consumers. The combination of flexible product ranges, targeted SEO optimization, and an informative guide offers customers genuine added value.
Different product ranges for B2B and B2C customers
Eurotrade offers tailor-made product solutions for business customers and end consumers. The product ranges are specifically tailored to individual customer needs and offer maximum relevance.
Regular SEO optimizations for sustainable success
Through continuous SEO measures and extensive SEO texts, Eurotrade improves its visibility in online retail and strengthens its digital presence in the long term.
Promo codes with centralized control in Business Central
Individual discount codes and promotions are managed directly via Microsoft Dynamics 365 Business Central and integrated into the webshop to enable targeted marketing campaigns and customer benefits.
Conclusion
With its new webshop and seamless Microsoft Dynamics 365 Business Central integration, Eurotrade has taken an innovative step into the digital future. The optimized user interface, flexible product range structure, and targeted SEO strategy strengthen online sales and increase efficiency for both customers and the company.
Want to know how a custom webshop and ERP integration can make your business more efficient? Contact us today for a tailored consultation and discover the advantages of a modern digital solution!
