Workshops & Coaching – Practical, interactive & individual
Learn how to optimally leverage digital marketing, e-commerce, and technology for your business! Our workshops and coaching sessions offer you practical knowledge, customized strategies, and direct implementation – whether for you, your team, or your entire company.
With our customized training courses, you'll learn how to use digital channels efficiently, develop strategies, and sustainably optimize your business. We provide you with hands-on knowledge that can be immediately applied in practice.
Our workshop topics
Digital Marketing & Performance
Learn how to optimally use SEO, Google Ads, social media marketing, and email marketing. We'll show you data-driven strategies for greater reach, conversions, and growth.
E-commerce & Shopify
How do I build a successful online store? Which features are crucial? Our experts will teach you everything about Shopify, conversion optimization, and scaling your store.
UX & Web Optimization
Better user experience, higher conversions! Optimize your website with UX design, usability testing & data-driven optimization for a seamless customer journey.
Data & Digital Analytics
For: Marketing analysts, performance marketers, executives, digital strategists
Data is the key to success. Learn how to use Google Analytics 4, conversion tracking, and dashboards to make data-driven decisions and optimize your business.
Web Development & Automation
For: IT teams, developers, system administrators, digitalization managers
From API integrations and automated workflows to modern web technologies – we show you how to make digital processes more efficient and future-proof your business.
Identify and understand target groups
For: Marketing teams, entrepreneurs, e-commerce operators, product managers, sales teams
Success in marketing begins with the right target group analysis. In this workshop, you'll learn how to define your ideal target group, create buyer personas, and make data-driven decisions.
Here's how it works – Your path to the workshop
1.
Needs analysis & topic selection
We analyze your business, your existing customers and potential markets in order to develop targeted strategies.
2.
Workshop Design & Methodology
Tailored to your company – with practical exercises, data-driven analyses & best practices.
3.
Implementation & interactive analysis
Live sessions with hands-on exercises, persona development & data-driven target group analysis.
4.
Implementation & Optimization
Follow-up support including strategy roadmap, implementation recommendations & continuous analysis support.